Privacy Policy

Introduction

At Waffle, we are committed to respecting your privacy and protecting your personal information. This Privacy Policy ("Policy") outlines how we collect, use, disclose, and protect your data when you use our platform.

By accessing or using Waffle, you agree to the practices described in this Policy. We encourage you to read this Policy carefully to understand how your personal information is handled. This Policy also covers our practices regarding cookies, analytics, and your choices related to your data.

As we continue to evolve and enhance our platform, we may update this Policy to reflect any changes in our practices. Any modifications will be effective upon posting the revised Policy on our website.

Types of Information Collected

1. Personal information: When you create an account on Waffle, we collect certain personal information, such as your first name, last name, email address, date of birth, country of residence, and personal preferences. This information is used to create and manage your account, personalize your experience, and facilitate communication within the platform.

2. Content and activity data: We collect the content you create and upload on Waffle, including but not limited to images, text, videos, links, and any kind of input. We also gather data related to your platform activity, such as your interactions with the widgets and boards. This data enables us to enhance your experience and provide relevant features and changes.

3. Usage and Device Information: Our platform collects information about how you use Waffle, including the pages you visit, your interactions, and your device information (such as device type, browser, country of access, and operating system). This data helps us optimize our platform's performance and user experience.

4. Log Data and Analytics: We automatically collect log data when you access Waffle, which may include your IP address, browser type, referring/exit pages, and timestamps. We also use analytics tools to understand user behavior, improve our services, and measure the effectiveness of our content.

5. Cookies and Tracking Technologies: Waffle uses cookies and similar tracking technologies to enhance user experience, analyze usage patterns, and deliver personalized content. These technologies also allow us to remember your preferences and tailor our platform to your needs, like your language preference.

6. Communications Data: We collect data from your communications with us, including emails, feedback requests, and inquiries sent to our customer support. This information is used to respond to your requests and provide assistance as needed.

How Your Information is Used

1. Account Management and Personalization: We use the personal information you provide to create and manage your account on Waffle. This includes personalizing your profile, board and widgets.

2. Communication and Engagement: Your contact information enables us to communicate with you about platform updates, notifications, and important announcements.

3. Platform Improvement and Analysis: We analyze usage patterns, device information, and user interactions to understand how Waffle is used and to enhance our platform's features and performance. This data also helps us identify trends and areas for improvement.

4. Personalized Recommendations: We may use the data we collect to provide personalized recommendations and suggestions, such as your favorite widgets, based on your activity and preferences on the platform.

5. Customer Support and Assistance: Communication data, including messages and inquiries you send to our customer support team, are used to address your questions, provide assistance, and resolve any issues you may encounter.

6. Legal and Security Purposes: We may use your information to comply with legal obligations, respond to lawful requests, protect our rights and interests, and ensure the security and integrity of the platform.

7. Aggregate and Anonymized Data: We may use aggregated and anonymized data for analytical, research, and statistical purposes, which do not personally identify you.

8. Content Sharing: The images you upload on Waffles are stored on third-party service providers, accessible only via a direct link, which significantly reduces the risk of unauthorized access. However, in the event of a security breach, such as a hacker attack or bot intrusion, these images may become vulnerable. Please be aware that we cannot be held responsible for any unauthorized access resulting from such incidents.

Disclosure of Your Information

1. Service Providers: We may engage third-party service providers to assist with various aspects of our platform, such as hosting, data analysis, customer support, and payment processing. These providers have access to your information only to perform specific tasks on our behalf and are obligated to handle your data securely and in accordance with our instructions.

2. Legal Obligations: We may disclose your information if required to do so by law or in response to valid legal requests, such as subpoenas, court orders, or government investigations. We also reserve the right to disclose your information to protect our rights, privacy, safety, or property, or to enforce our Terms of Service.

3. Business Transfers: In the event of a merger, acquisition, sale of assets, or similar transaction, your information may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal information.

4. Consent and Sharing: We may share your information with third parties if you provide your explicit consent. For example, if you choose to connect your Waffle account to a third-party service, we may share data with that service as per your preferences.

5. Aggregate and Anonymized Data: We may share aggregated and anonymized data that does not personally identify you with third parties for various purposes, such as research, analysis, and marketing.

6. Public Content: The images you upload to Waffle may be discoverable by the public via a direct link, making it nearly impossible for unauthorized access.

Your Choices and Controls

1. Account Settings: You can access and update your account information by logging into your Waffle's account. Here, you can manage your first name, last name, country of residence, and other personal information. If you want to change your email address, please contact [email protected].

2. Cookies and Tracking: Most web browsers are set to accept cookies by default. You can adjust your browser settings to refuse cookies or notify you when cookies are being sent. However, please note that some features of Waffle may not function properly if cookies are disabled.

4. Account Deactivation: You can deactivate your Waffle account at any time. Deactivation removes your profile, boards and content, but certain information may be retained for legal or administrative purposes. If you need help deleting your account, contact us at [email protected].

5. Children's Privacy: Waffle is intended for individuals who are at least 16 years old. If you are under the age of 16, please do not use our platform or provide any personal information.

Data Security

1. Data Protection Measures: Waffle employs industry-standard security measures to safeguard your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include encryption, firewalls, and regular security assessments.

2. Secure Access: Access to your personal information is restricted to authorized personnel and individuals with a legitimate need to access such information. We implement strict access controls and authentication mechanisms to ensure that only authorized individuals can access user data.

3. Payment Processing Security: For payment transactions related to Waffle Pro subscriptions, we utilize the secure services of Lemon Squeezy, a trusted third-party payment processor and our Merchant of Record. Lemon Squeezy employs encryption and secure protocols to protect your payment information.

4. User Responsibility: While we implement security measures to protect your data, you also play a crucial role in maintaining the security of your account. It's important to keep your login credentials confidential, and promptly report any suspicious activity.

5. No Data Transmission Guarantees: While we strive to protect your personal information, the transmission of data over the internet is not completely secure. We cannot guarantee the security of your data during transmission, so you should use Waffle with the understanding that any information you transmit is done at your own risk.

Data Retention

1. Retention Period: We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy. The specific retention period varies based on the type of information and the context in which it was collected.

2. Account Information: Your account information, including your name, email address, and profile data, is retained for as long as your Waffle account remains active. You can choose to deactivate your account, after which certain information may be retained for legal or administrative purposes.

3. Communication Data: Data related to your communications with our customer support team may be retained to ensure a comprehensive record of your interactions and to provide ongoing assistance.

4. Legal and Regulatory Obligations: We may retain certain information for longer periods to comply with legal obligations, resolve disputes, enforce our agreements, and protect our rights.

5. Anonymization and Aggregation: We may retain aggregated and anonymized data that does not personally identify you for research, analysis, and reporting purposes.

6. Data Deletion Requests: If you wish to have your personal information deleted from our systems, please contact us at [email protected]. We will respond to your request as required by applicable law.

Third-Party Links and Services

1. Third-Party Links: Waffle may contain links to third-party websites, applications, or services that are not owned or controlled by us. Please be aware that we are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party websites you visit from our platform.

2. Third-Party Integrations: You may choose to connect your Waffle account with third-party services. These integrations may allow third parties to access certain information about your activity on Waffle. Please review the permissions and privacy settings of these third-party services.

Should you choose to use the Calendar widget, Waffle requires you to authorize access to your calendar and events data held in your third party calendar service. Such third party calendar service is a Non-Waffle service. Should you choose to authorize an integration with your calendar provider, we will store your userID for that calendar provider and the authorization token to connect to the calendar provider’s API to give you the ability to view data from your calendars.

The Calendar widget allows you to visualize your third party calendar events. If you choose to connect your Google account to the Calendar widget, you will be prompted to sign in and grant certain permissions to Waffle. If you allow access, Waffle will read, request and display this information in the Calendar widget on your behalf. We do not store any of this information on our servers or use it for any other purpose. For Google, you can read more about this data in the Google API Services User Data Policy.

3. Advertising and Analytics Services: We utilize third-party services, including Google Analytics, Beam, PostHog, and others, to improve the quality and performance of our platform. These services may collect certain technical information from your device, such as IP address, browser type, and device identifiers. This data is used solely for the purpose of troubleshooting, enhancing user experience, and improving the overall functionality of Waffle.

4. Payment Processors: Waffle Pro subscription payments are processed by Lemon Squeezy, a third-party payment processor and our Merchant of Record. While we do not directly collect or store your payment information, Lemon Squeezy's collection and handling of your payment data are governed by their own terms of service and privacy policy.

5. Cookies and Tracking: Some third parties may use cookies, web beacons, and similar tracking technologies when you interact with their content linked from Waffle. These technologies allow them to collect information about your online activities over time and across different websites.

International Data Transfers

1. Cross-Border Transfers: Your personal information may be stored and processed in countries other than your own. By using Waffle, you consent to the transfer of your data to countries that may have different data protection laws than your country of residence.

2. Data Protection Measures: When transferring your data internationally, we take steps to ensure that your personal information is protected in accordance with this Privacy Policy and applicable laws. These measures may include using standard contractual clauses approved by relevant authorities or ensuring the receiving parties have implemented appropriate safeguards.

3. Transfer to Lemon Squeezy: If you are a subscriber to Waffle Pro, your payment information may be transferred to Lemon Squeezy's servers in other countries as necessary for payment processing. Lemon Squeezy employs robust security measures to protect your payment data during international transfers.

4. User Responsibility: If you choose to access Waffle from regions with different data protection laws, you acknowledge and consent to the transfer of your personal information across international borders as outlined in this Privacy Policy.

Changes to Privacy Policy

1. Policy Updates: We may update this Privacy Policy from time to time to reflect changes in our data handling practices, legal requirements, and platform enhancements. Any modifications will be effective upon posting the updated Privacy Policy on the Waffle website.

2. Notification of Changes: We will notify you of any material changes to the Privacy Policy by sending an email to the email address associated with your Waffle account or by prominently displaying a notice on our platform. We encourage you to review the Privacy Policy periodically to stay informed about how we are protecting your data.

3. Continued Use: By continuing to use Waffle after changes to the Privacy Policy have been made, you indicate your agreement to the updated terms. If you do not agree with the changes, you should discontinue using Waffle.

User Consent and Acceptance

1. Consent to Policy: By accessing or using the Waffle platform, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy. Your use of Waffle constitutes your consent to the collection, use, disclosure, and retention of your personal information as outlined herein.

2. Understanding Your Rights: We encourage you to familiarize yourself with this Privacy Policy and exercise your rights as detailed within. If you have any questions or concerns about our data handling practices, please contact us at [email protected] before using the platform.

If you have any questions, concerns, or inquiries about this Privacy Policy, our data handling practices, or any aspect of your privacy on Waffle, please feel free to contact us at: [email protected].

Waffle is intended for individuals who are at least 16 years old. We do not knowingly collect personal information from individuals under the age of 16. If you are under the age of 16, please do not use Waffle or provide any personal information to us. If we learn that we have collected personal information from a child under the age of 16, we will take steps to promptly delete the information.

If you are a parent or guardian and believe that your child has provided personal information to us, please contact us at [email protected] so that we can take appropriate action.

You can read our Cookie Policy and our Terms of Service.